20 Branded Merchandise Ideas

merchandise ideas

Lately, I have been in the process of thinking up some branded merchandise ideas for my upcoming album release. In addition to musicians, many brands need to create custom branded merchandise to promote, monetize or fundraise for their company/project.

It can be challenging to think of unique, creative and cost-efficient products to customize with your brand’s logo. Hopefully, this list will help inspire you! Some of these items are more common to use as they have been proven to sell really well. The others are product ideas that I haven’t necessarily seen on merch tables yet, but I think they might work really well!

One important thing to note is that before you decide on your branded merchandise ideas, you need to solidify your brand! This means doing market research, creating a business plan and of course, getting a custom LOGO! You can design your logo online with various softwares, or you can hire a graphic designer to do it for you.

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Once you have an amazing logo, you are ready to slap it onto merchandise of your choosing! Here are some ideas to get you started…

20 Branded Merchandise Ideas

  1. Apparel (Shirts, Hats, Flip-Flops, etc.)

  2. Water Bottles

  3. Jewelry

  4. Coasters

  5. Postcards

  6. Beer cozies

  7. Flasks or Solo Cups

  8. Posters/Signed Photographs

  9. Cheeseboards

  10. Tote bags

  11. Pens/Pencils

  12. Notepads/Journals

  13. Candies/Gum

  14. Chapsticks

  15. Cases for phones/electronics

  16. Custom Artwork/Prints

  17. Hand Towels or Beach Towels

  18. Magnets or Buttons

  19. Temporary Tattoos or Stickers

  20. Surprise bag containing many items


One piece of advice I have heard is to start small with your branded merchandise. First, print your business cards, then budget out enough to order 2 or 3 different customized products. As you find out what kind of merchandise is selling best for your brand, order similar items and build your merch table from there. Less is more when beginning!

I hope this list of branded merchandise helped to inspire you and give you some more ideas for things to sell at your merch table! Remember to also come up with an innovative, attractive way to set up your table in order to get the best results.

Do you have any other ideas I could add to my branded merchandise list? I would love if you shared them in the comments below.

As always, feel free to reach out to me on    Instagram    Twitter    &    Pinterest !

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